Allied Breweries

Allied Breweries

Allied Breweries was a British brewing company that operated from 1935 to 1992. It was one of the largest brewing companies in the United Kingdom during its existence.

History

Allied Breweries was formed in 1935 through the merger of three major brewing companies: Ind Coope & Co., Tetley Walker, and Ansells. The merger created a company with a significant presence in the brewing industry, with a wide range of beer brands and a strong distribution network.

During World War II, Allied Breweries played a crucial role in supplying beer to the armed forces. The company's breweries were converted to produce beer for the military, ensuring that soldiers had access to a morale-boosting beverage.

In the post-war years, Allied Breweries continued to expand its operations. It acquired several smaller breweries and established itself as a dominant player in the British brewing industry. The company's portfolio of beer brands grew, including well-known names such as Ind Coope, Tetley's, and Ansells.

In the 1960s and 1970s, Allied Breweries faced increasing competition from larger multinational brewing companies. To stay competitive, the company diversified its business interests by acquiring non-brewing assets, such as hotels and pubs. This move helped to offset declining beer sales and maintain profitability.

However, by the 1980s, Allied Breweries began to face financial difficulties. The company struggled to adapt to changing consumer preferences and faced increased competition from both domestic and international brewers. In 1992, Allied Breweries merged with Carlsberg UK to form Carlsberg-Tetley, marking the end of Allied Breweries as an independent entity.

Legacy

Despite its eventual demise, Allied Breweries left a lasting impact on the British brewing industry. Many of its beer brands, such as Ind Coope and Tetley's, continue to be popular today. The company's distribution network and brewing facilities also played a significant role in shaping the modern beer industry in the United Kingdom.

References

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See also

• Ind Coope
• Tetley's
• Ansells

External links

• Carlsberg UK