Crush (beverage)

Crush is a brand of carbonated soft drinks which was created in 1911 by Neil C. Ward, a Canadian beverage and extract chemist. It is now a part of Keurig Dr Pepper, a multinational beverage conglomerate. Crush primarily competes with Coca-Cola's Fanta, and PepsiCo's Mirinda.

History

Crush was first formulated by Neil C. Ward, a chemist and entrepreneur, in 1911. The brand was named after the process of extracting fruit juices, which was known as "crushing". The first flavor produced was Orange Crush, which quickly gained popularity and led to the creation of other flavors.

Flavors

Crush offers a wide variety of flavors, including, but not limited to, Orange, Grape, Strawberry, Pineapple, and Cherry. The availability of these flavors varies by country and region. The most popular and widely available flavor is Orange Crush, which was the original flavor.

Marketing

Over the years, Crush has used a variety of marketing strategies to promote its products. This includes the use of catchy slogans, memorable advertising campaigns, and celebrity endorsements. In the 1980s, Crush was known for its commercials featuring celebrities.

In Popular Culture

Crush has been referenced in various forms of media and popular culture. This includes movies, television shows, music, and literature. It is often used as a symbol of nostalgia and Americana.

See Also

• List of soft drinks by country
• Fanta
• Mirinda