Elmer's Products

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Elmer's Cascamite glue by Borden's.jpg

Elmer's Products, Inc. is a company that has become synonymous with adhesives and glue products, particularly in the United States. Founded in 1947, Elmer's has grown from a small enterprise into a household name, offering a wide range of products for school, crafts, and home improvement projects. The company's logo, featuring the iconic Elmer the Bull, is instantly recognizable and has become a symbol of quality and reliability in adhesive products.

History[edit | edit source]

Elmer's Products originated as part of the Borden Company, a larger enterprise known for its dairy and food products. The introduction of a glue made from casein, a milk by-product, marked Borden's entry into the adhesive market. This product was the precursor to what would become Elmer's Glue-All, a versatile, water-based adhesive. The brand name "Elmer's" was chosen to complement Borden's existing mascot, Elsie the Cow, with Elmer being designated as Elsie's husband.

In the 1960s, Elmer's introduced its now-famous PVA (polyvinyl acetate) based glue, further solidifying its position in the market. Over the years, the company expanded its product line to include a variety of adhesives, including school glue, glue sticks, and specialty products designed for specific applications such as woodworking and fabric bonding.

Products[edit | edit source]

Elmer's Products offers a diverse range of adhesive solutions, catering to different needs and applications. Some of its most popular products include:

Innovation and Sustainability[edit | edit source]

Elmer's Products has been at the forefront of innovation in the adhesive industry, continually developing new formulas and products to meet the evolving needs of its customers. The company has also taken steps to address environmental concerns, offering products that are non-toxic and safe for children's use, as well as exploring sustainable packaging options.

Cultural Impact[edit | edit source]

Elmer's Glue has transcended its utilitarian roots to become a staple in popular culture, particularly in the realm of crafts and DIY projects. It is a key ingredient in the homemade slime craze, which has captivated children and adults alike. The brand's commitment to quality and innovation has made it a trusted name among educators, parents, and craft enthusiasts.

See Also[edit | edit source]

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Contributors: Prab R. Tumpati, MD