Isagenix

Overview

Isagenix logo

Isagenix is a multilevel marketing company that specializes in dietary supplements and weight management products. Founded in 2002, Isagenix has grown to become a prominent name in the health and wellness industry, offering a range of products designed to support nutrition, weight loss, and healthy living.

History

Isagenix was established by John Anderson, Jim Coover, and Kathy Coover. The company was founded with the mission to "impact world health and free people from physical and financial pain." Over the years, Isagenix has expanded its product line and market reach, operating in several countries worldwide.

Product Line

Isagenix offers a variety of products, including:

• Meal replacement shakes: These are designed to provide balanced nutrition and support weight management.
• Dietary supplements: A range of supplements aimed at supporting overall health, energy, and performance.
• Cleansing products: Products that promote detoxification and cleansing of the body.
• Snacks and bars: Nutrient-dense snacks to support healthy eating habits.

Business Model

Isagenix operates on a multilevel marketing (MLM) model, where independent distributors sell products directly to consumers and recruit new distributors to join the network. This model allows distributors to earn commissions based on their sales and the sales of their recruits.

Controversies

Like many MLM companies, Isagenix has faced criticism and controversy. Critics have raised concerns about the efficacy of its products, the high cost of its product line, and the business practices associated with MLM models. Despite these controversies, Isagenix maintains a loyal customer base and continues to expand its operations.

Related pages

• Multilevel marketing
• Dietary supplements
• Weight management
• Nutrition