McDonald's sign (Pine Bluff, Arkansas)

Lancaster McDonald's sign

United States historic place

Location	Pine Bluff, Arkansas
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The McDonald's sign in Pine Bluff, Arkansas is a historic roadside sign that has become a local landmark. This sign is notable for its representation of mid-20th century American commercial architecture and advertising.

History

The McDonald's sign in Pine Bluff was erected in the early 1960s, during a period of rapid expansion for the McDonald's corporation. This era saw the proliferation of the iconic "Golden Arches" design, which became synonymous with the fast-food chain. The sign in Pine Bluff is one of the few remaining examples of the original design, which featured a single arch and the character Speedee, McDonald's first mascot.

Design

The sign is characterized by its large, illuminated golden arch, which was a hallmark of McDonald's branding during the 1960s. The design also includes the McDonald's name in bold, red letters and the image of Speedee, a chef character that was used before the introduction of Ronald McDonald. The sign's design reflects the Googie architecture style, which was popular in commercial buildings and signage during the mid-20th century.

Preservation

In recognition of its historical and cultural significance, the McDonald's sign in Pine Bluff was added to the National Register of Historic Places in year. This designation helps to preserve the sign as a piece of Americana and a symbol of the fast-food industry's impact on American culture.

Related Pages

• McDonald's
• Googie architecture
• National Register of Historic Places
• Ronald McDonald
• Speedee

See Also

• List of McDonald's buildings and structures
• History of McDonald's
• Fast food restaurant