No. 7 (brand)

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Overview[edit | edit source]

Logo of No. 7

No. 7 is a brand of skincare and cosmetic products developed by the British retailer Boots UK. The brand is known for its wide range of beauty products, including skincare, makeup, and anti-aging treatments. No. 7 has gained popularity for its scientifically-backed formulations and has become a staple in many beauty routines.

History[edit | edit source]

No. 7 was launched in 1935 by Boots UK, with the aim of providing high-quality beauty products at affordable prices. The brand's name, "No. 7," was chosen to reflect the idea of perfection, as the number seven is often associated with completeness and excellence.

Over the years, No. 7 has evolved to include a comprehensive range of products, catering to various skin types and concerns. The brand has also expanded internationally, becoming a well-recognized name in the beauty industry.

Product Range[edit | edit source]

No. 7 offers a diverse array of products, including:

Skincare[edit | edit source]

The skincare line includes cleansers, toners, moisturizers, serums, and masks. Notable products include the "Protect & Perfect" range, which is designed to reduce the appearance of fine lines and wrinkles.

Makeup[edit | edit source]

No. 7's makeup collection features foundations, concealers, lipsticks, eyeshadows, and more. The brand is known for its "Match Made" service, which helps customers find the perfect foundation shade for their skin tone.

Anti-Aging[edit | edit source]

The anti-aging line is one of No. 7's most popular offerings, with products like the "Lift & Luminate" and "Restore & Renew" ranges. These products are formulated to target signs of aging and improve skin elasticity and firmness.

Innovation and Research[edit | edit source]

No. 7 is committed to innovation and research, often collaborating with leading dermatologists and scientists to develop effective skincare solutions. The brand invests in clinical trials and consumer testing to ensure the efficacy and safety of its products.

Marketing and Branding[edit | edit source]

No. 7 has employed various marketing strategies to promote its products, including celebrity endorsements and partnerships with beauty influencers. The brand emphasizes its scientific approach to skincare, often highlighting the research and development behind its formulations.

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Contributors: Prab R. Tumpati, MD