Plunket Society

1960s booklet given to parents by Plunket, to record baby's health and progress

MP Hilda Ross (left) and Mrs Gilmer, president of the Plunket Society, at the opening of the 1950 Karitane Fair, Wellington

Plunket Society, officially known as The Royal New Zealand Plunket Society Inc., is a major New Zealand organization dedicated to providing healthcare and support services to children under the age of five and their families. Founded in 1907 by Sir Truby King, the society has played a pivotal role in improving the health and well-being of New Zealand's youngest citizens. The organization is named after Lady Victoria Plunket, the wife of the then Governor-General of New Zealand, who was an early patron.

History

The Plunket Society was established in response to high infant mortality rates in New Zealand at the beginning of the 20th century. Sir Truby King, a health reformer and pediatrician, advocated for improved infant care, including breastfeeding, regular feeding schedules, and the importance of fresh air and cleanliness. His ideas gained the support of Lady Plunket, who helped to promote the society among New Zealand's elite, securing funding and visibility for the cause.

Services

The Plunket Society offers a wide range of services aimed at supporting the health and development of young children. These include:

• Well Child Services: Regular health checks and support for children from birth to five years.
• Parenting Support: Advice and resources on parenting, nutrition, sleep, and child safety.
• PlunketLine: A 24/7 phone service providing access to child health advice.
• Community Services: Including family centers, playgroups, and parenting education programs.

Impact

Over the years, Plunket has had a significant impact on child health outcomes in New Zealand. Its emphasis on preventive healthcare and parent education has contributed to reductions in infant mortality and improvements in the overall health of children. The society's work has also influenced child health policies and practices both nationally and internationally.

Challenges and Criticisms

Despite its successes, the Plunket Society has faced challenges and criticisms. These include debates over its recommendations and practices, particularly in the areas of breastfeeding and sleep routines. Additionally, the organization has had to navigate changes in funding and healthcare policy, adapting its services to meet the evolving needs of New Zealand families.

Future Directions

Looking forward, the Plunket Society continues to evolve, with a focus on equity and accessibility of services for all New Zealand families. This includes outreach to Maori and Pacific Islander communities, rural populations, and families facing socio-economic challenges. The organization is also embracing digital technologies to enhance its services and reach.

See Also

• Child Health Services in New Zealand
• Sir Truby King
• Public Health in New Zealand