Plus-size model

Plus-size Model

A plus-size model is a fashion model who is larger than the standard sizing used by the fashion industry. Plus-size models are typically used to represent the average consumer, who may not fit into the traditional "straight-size" clothing. The term "plus-size" is used in the fashion industry to denote models who are size 12 and up, although this can vary depending on the market and the country.

History

The concept of plus-size modeling has evolved significantly over the years. In the early 20th century, the fashion industry primarily catered to smaller sizes, but as the average body size increased, so did the demand for larger clothing and models to represent them.

A 1954 Lane Bryant catalog, one of the early adopters of plus-size fashion.

Lane Bryant, a company founded in the early 1900s, was one of the first to market clothing specifically for plus-size women. By the 1950s, Lane Bryant catalogs were showcasing plus-size models, as seen in the 1954 catalog image.

Modern Plus-size Modeling

In recent years, the plus-size modeling industry has gained significant traction, with more brands and designers embracing body diversity. This shift is partly due to the growing body positivity movement, which advocates for the acceptance of all body types.

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Tess Holliday, a prominent plus-size model, featured in Vogue Taiwan 2020.

Prominent plus-size models like Tess Holliday have become influential figures in the fashion industry, challenging traditional beauty standards and advocating for inclusivity. Tess Holliday, for example, has been featured in major publications such as Vogue, highlighting the increasing acceptance and demand for plus-size models.

Impact on Fashion Industry

The inclusion of plus-size models has had a profound impact on the fashion industry. Brands that once exclusively catered to smaller sizes are now expanding their offerings to include a wider range of sizes. This change is not only a response to consumer demand but also a reflection of a broader cultural shift towards inclusivity and diversity.

Velvet D'Amour, a well-known plus-size model and advocate for body positivity.

Models like Velvet D'Amour have been instrumental in this shift, using their platforms to promote body positivity and challenge the industry's narrow standards of beauty.

Challenges and Criticism

Despite the progress, the plus-size modeling industry still faces challenges. There is ongoing debate about what constitutes "plus-size," and some argue that the term itself is problematic as it implies a deviation from the norm. Additionally, plus-size models often face discrimination and are underrepresented in high fashion.

Also see

• Body positivity
• Fashion model
• Sizeism
• Body image