Red Ribbon Bakeshop

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Red Ribbon Bakeshop is a popular Philippine-based chain of bakeries that offers a wide range of cakes and pastries. The company was founded in 1979 and has since grown to become one of the largest and most well-known bakery chains in the Philippines. Red Ribbon Bakeshop is renowned for its delicious and beautifully designed cakes, which are often used to celebrate special occasions such as birthdays, weddings, and anniversaries.

History

Red Ribbon Bakeshop was established in 1979 as a small cake shop along Timog Avenue in Quezon City by Amalia Hizon Mercado and her husband, Renato Mercado. The shop quickly gained popularity for its delicious cakes and pastries, leading to the opening of additional branches throughout Metro Manila. In the 1980s, Red Ribbon began expanding its product line to include more varieties of cakes, such as the now-famous Ube Cake, Mango Cake, and the Black Forest Cake.

In 2005, Red Ribbon Bakeshop was acquired by Jollibee Foods Corporation, one of the largest and most successful fast-food chains in the Philippines. This acquisition allowed Red Ribbon to further expand its operations, both domestically and internationally. Today, Red Ribbon operates over 450 stores in the Philippines and over 30 stores in the United States, bringing its signature Filipino cakes and pastries to a wider audience.

Products

Red Ribbon Bakeshop offers a wide variety of baked goods, including cakes, pastries, and bread. Some of its most popular products include:

• Ube Cake - A traditional Filipino cake made from purple yam, layered with cream and ube halaya.
• Mango Cake - A light and refreshing cake made with layers of sponge cake, cream, and fresh mangoes.
• Black Forest Cake - A rich chocolate cake layered with cherries and whipped cream.
• Ensaimada - A soft, sweet bread topped with butter, sugar, and cheese.
• Mamon - A fluffy Filipino sponge cake.

Expansion and International Presence

Following its acquisition by Jollibee Foods Corporation, Red Ribbon Bakeshop has expanded its presence in the Philippines and internationally. The company has opened stores in key locations in the United States, catering to the Filipino-American community and introducing Filipino cakes and pastries to a broader audience. Red Ribbon's international branches offer a taste of home for Filipinos living abroad and provide an opportunity for people of other nationalities to experience Filipino baking traditions.

Corporate Social Responsibility

Red Ribbon Bakeshop is involved in various corporate social responsibility (CSR) initiatives, focusing on education, community development, and environmental sustainability. The company supports educational programs and scholarships for underprivileged youth in the Philippines, aiming to give back to the community and help build a better future.

See Also

• Jollibee Foods Corporation
• Bakery
• Cake
• Philippine cuisine

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