Scrunchie

Chouchou

Scrunchie

A scrunchie is a fabric-covered elastic hair tie used to fasten long or medium-length hair. Popularized in the 1980s and 1990s, scrunchies have seen various revivals in the fashion world and continue to be a popular choice for hair management and style accessory. Unlike traditional hair ties, scrunchies provide a gentler way to tie hair, reducing breakage and hair damage due to their soft fabric covering.

History

The scrunchie was invented by Philip E. Meyers in 1963 (though not commercialized as the "scrunchie" until the 1980s by Romp Fashion). However, it was Patricia Field who is often credited with bringing the scrunchie to prominence in the fashion world during the 1980s. The name "scrunchie" was derived from the fabric being scrunched up around the elastic.

In the late 1980s and early 1990s, scrunchies became a popular fashion statement, often used not just for their practical purpose of holding hair but also as a fashion accessory. They were available in a myriad of colors, fabrics, and designs, making them versatile for various fashion looks.

Design and Varieties

Scrunchies are made from a piece of fabric that is folded over an elastic band and stitched at the end. The fabric can range from simple cottons to more luxurious materials like silk and velvet, catering to both casual and more formal occasions. Some scrunchies also feature additional embellishments, such as beads, sequins, or bows.

There are several types of scrunchies, including:

• Standard scrunchies: Made with basic fabrics and used primarily for practical hair management.
• Decorative scrunchies: Feature embellishments or made from high-end fabrics for fashion purposes.
• Sports scrunchies: Designed with moisture-wicking fabrics to be used during physical activities.

Cultural Impact

Scrunchies have had a significant cultural impact, particularly in the 1980s and 1990s. They were a symbol of youth and fashion and were often associated with popular culture figures and television characters, such as those on the show Full House or the film Heathers. In recent years, scrunchies have experienced a resurgence, often associated with the "VSCO girl" aesthetic and a renewed interest in 1990s fashion trends.

Controversies

While generally seen as a harmless fashion accessory, scrunchies have occasionally been at the center of mild controversies, often related to fashion "dos and don'ts." Some fashion critics have deemed them outdated or unfashionable at times, while others celebrate their return and versatility as a fashion statement.

See Also

• Hair tie
• Elastic band
• Fashion accessories
• 1980s in fashion
• 1990s in fashion