Transport (typeface)

Transport font sample

Transport is a sans-serif typeface designed specifically for use on road signs in the United Kingdom. It was developed in the 1960s by Jock Kinneir and Margaret Calvert as part of a comprehensive redesign of the UK's road signage system. The typeface is known for its clarity and legibility, which are essential for drivers who need to read signs quickly and from a distance.

Design and Development

The design of the Transport typeface was initiated in response to the increasing volume of road traffic and the need for a standardized signage system that could be easily understood by drivers. Kinneir and Calvert were commissioned by the UK government to create a new signage system that would replace the existing, often confusing, road signs.

Sample of Transport typeface

Transport was designed to be clear and legible at high speeds and in various lighting conditions. The typeface features open counters, a relatively large x-height, and a simple, geometric structure. These characteristics help ensure that the letters are easily distinguishable from one another, reducing the risk of misreading.

Usage

Transport is used on all road signs in the UK, including directional signs, warning signs, and informational signs. Its use has also been adopted in other countries, either directly or as inspiration for similar typefaces.

UK road sign using Transport typeface

In addition to the UK, Transport has been used in countries such as Ireland, Italy, and Iceland. Each of these countries has adapted the typeface to suit their specific signage needs, often incorporating local language requirements.

International Variants

Ireland

In Ireland, the Transport typeface is used on road signs alongside the Irish language. The typeface's clarity helps ensure that both English and Irish text are legible.

Irish road sign using Transport typeface

Italy

Italy has adopted the Transport typeface for some of its road signs, particularly in areas with high tourist traffic where clear signage is crucial.

Italian road sign using Transport typeface

Iceland

In Iceland, the Transport typeface is used on road signs to accommodate both Icelandic and English text, ensuring clarity for both locals and tourists.

Icelandic road sign using Transport typeface

Adaptations and Influence

The success of the Transport typeface has influenced the design of road signage in many other countries. Its principles of clarity and legibility have been adopted in various forms, leading to the development of similar typefaces tailored to local needs.

Road sign in Oman using Transport typeface

Related Pages

• Jock Kinneir
• Margaret Calvert
• Road signs in the United Kingdom
• Sans-serif