Burkey Belser

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US Nutritional Fact Label

Burkey Belser was a prominent figure in the field of graphic design, particularly known for his significant contributions to the development of information design and the creation of the Nutrition Facts label that is widely used in the United States. His work has had a profound impact on the way information is presented and understood by the general public, making complex data more accessible and easier to understand.

Early Life and Education

Burkey Belser's early life laid the foundation for his future career in design. Born in a small town, his interest in art and design was evident from a young age. He pursued his passion by studying at a reputable art school, where he honed his skills and developed a keen eye for design. His education played a crucial role in shaping his design philosophy and approach to information design.

Career

Belser's career took off in the late 20th century when he began working on projects that required the simplification of complex information. His ability to distill intricate data into clear, visually appealing graphics quickly earned him recognition in the field. One of his most notable achievements was the design of the Nutrition Facts label, a project commissioned by the Food and Drug Administration (FDA) in the early 1990s. This label, which is now a familiar sight on packaged food products across the United States, was revolutionary in its approach to presenting nutritional information in a straightforward, easily digestible format.

In addition to the Nutrition Facts label, Belser's firm, Belser & Belser, produced a wide range of work in the areas of brand identity, environmental design, and web design. His innovative use of typography, color, and layout has influenced many in the design community and beyond.

Impact and Legacy

Burkey Belser's contributions to the field of graphic design, especially in information design, have left a lasting legacy. His work on the Nutrition Facts label not only changed the way food is labeled but also raised public awareness about nutrition and health. Belser's approach to design—making information accessible and understandable—has influenced countless designers and continues to be a guiding principle in the field.

His awards and recognitions are a testament to his impact on the design world. Belser's innovative designs have been acknowledged by various prestigious institutions and organizations within the design community.

Death

Burkey Belser passed away after a distinguished career that spanned several decades. His death was a significant loss to the design community, but his legacy lives on through his influential work and the many designers he inspired.

See Also

• Graphic Design
• Information Design
• Nutrition Facts label
• Food and Drug Administration