Carlsberg Srbija

Carlsberg_Srbija_logo

Carlsberg Srbija is a prominent brewery company located in Serbia. It is a subsidiary of the Carlsberg Group, one of the leading brewery groups in the world. Carlsberg Srbija is known for producing a variety of popular beer brands and has a significant presence in the Serbian beer market.

History

Carlsberg Srbija was established in 2003 when the Carlsberg Group acquired the Serbian brewery Pivara Čelarevo. Pivara Čelarevo was originally founded in 1892 and had a long-standing tradition of beer production in Serbia. The acquisition marked a significant expansion of the Carlsberg Group into the Southeast European market.

Products

Carlsberg Srbija produces a range of beer brands, including:

• Carlsberg - A globally recognized premium beer brand.
• Lav - A popular local beer brand in Serbia.
• Tuborg - A well-known international beer brand.
• Somersby - A brand of cider produced by Carlsberg.

Production Facilities

The main production facility of Carlsberg Srbija is located in Čelarevo, a town in the Vojvodina region of Serbia. The brewery is equipped with modern technology and adheres to high standards of quality and sustainability in beer production.

Market Presence

Carlsberg Srbija holds a significant share of the Serbian beer market. The company has a strong distribution network that ensures the availability of its products across the country. Carlsberg Srbija also engages in various marketing and promotional activities to enhance its brand presence and consumer engagement.

Corporate Social Responsibility

Carlsberg Srbija is committed to corporate social responsibility (CSR) initiatives. The company focuses on sustainable practices, including reducing its environmental footprint, supporting local communities, and promoting responsible drinking.

See Also

• Carlsberg Group
• Beer in Serbia
• Pivara Čelarevo
• Lav (beer)
• Tuborg
• Somersby (cider)