Carlsberg Group

Carlsberg Group

The Carlsberg Group is a Danish multinational brewing company founded in 1847 by J.C. Jacobsen. It is one of the largest brewing companies in the world, with a presence in over 150 markets. The company's headquarters are located in Copenhagen, Denmark.

History

The Carlsberg Group has a rich history that spans over 170 years. It was founded by J.C. Jacobsen, who established the Carlsberg Brewery in Copenhagen in 1847. The brewery quickly gained popularity for its high-quality beers, and by the late 19th century, Carlsberg had become one of the leading breweries in Europe.

In the early 20th century, the Carlsberg Group expanded its operations internationally, establishing breweries in various countries. Today, the company has a strong global presence and owns a portfolio of well-known beer brands, including Carlsberg, Tuborg, and Kronenbourg 1664.

Products

The Carlsberg Group offers a wide range of beer products to cater to different consumer preferences. Some of its popular brands include:

• Carlsberg: Carlsberg is the flagship brand of the company and is known for its crisp and refreshing taste. It is available in various variants, including Carlsberg Pilsner and Carlsberg Export.

• Tuborg: Tuborg is another popular brand owned by the Carlsberg Group. It is known for its smooth and balanced flavor and is available in different variants, such as Tuborg Green and Tuborg Gold.

• Kronenbourg 1664: Kronenbourg 1664 is a premium beer brand that originated in France. It is known for its distinctive taste and is often associated with sophistication and elegance.

Apart from these brands, the Carlsberg Group also offers a range of craft and specialty beers, as well as non-alcoholic beverages.

Sustainability

The Carlsberg Group is committed to sustainability and has set ambitious targets to reduce its environmental impact. The company aims to achieve zero carbon emissions at its breweries and reduce water usage by 50% by 2030. It also focuses on responsible drinking initiatives and has implemented programs to promote moderation and reduce harmful drinking patterns.

Corporate Social Responsibility

The Carlsberg Group actively engages in corporate social responsibility initiatives. It supports various community projects and invests in education, health, and environmental conservation. The company also promotes diversity and inclusion within its workforce and strives to create a positive impact on society.

External links

• Official website