Chocolate Surpresa

Chocolate Surpresa is a popular chocolate product that originated in Brazil. It was first introduced in the 1980s by the Brazilian division of the multinational company Nestlé. The product is known for its unique combination of a chocolate treat and a collectible card, which has made it a favorite among children and adults alike.

History

Chocolate Surpresa was first launched in Brazil in the 1980s. The product was inspired by the success of similar products in other markets, such as Kinder Surprise in Europe. The idea was to combine the joy of eating chocolate with the excitement of collecting cards, which were included in the packaging.

The product quickly gained popularity and became a staple in Brazilian households. Over the years, the themes of the collectible cards have varied, ranging from animals and dinosaurs to popular cartoon characters and sports stars.

Product Description

Each Chocolate Surpresa package contains a piece of milk chocolate and a collectible card. The chocolate is shaped like a small bar, and the card is hidden inside the packaging. The cards are made of sturdy material and feature colorful illustrations and informative text.

The themes of the cards change regularly, which encourages consumers to keep buying the product in order to complete their collections. Some of the most popular themes have included wildlife, prehistoric animals, and football players.

Legacy

Despite being discontinued in the early 2000s, Chocolate Surpresa has left a lasting legacy in Brazil. Many adults remember the product fondly from their childhood, and the collectible cards are still traded among enthusiasts.

In 2017, Nestlé Brazil announced the return of Chocolate Surpresa with a new series of collectible cards featuring endangered animals. The relaunch was met with enthusiasm, proving the enduring popularity of the product.

See Also

• List of Nestlé brands
• Chocolate
• Collectible card game