Crystal Jade
Crystal Jade is a renowned culinary brand that specializes in Chinese cuisine. Established in 1991, the brand has grown to become a significant player in the food and beverage industry, with numerous outlets across Asia and beyond. Crystal Jade is known for its high-quality dishes, exceptional service, and elegant dining environments.
History[edit | edit source]
Crystal Jade was founded in 1991 in Singapore by a group of food enthusiasts who aimed to bring authentic Chinese cuisine to a broader audience. The brand quickly gained popularity for its dim sum, Cantonese, and Teochew dishes. Over the years, Crystal Jade expanded its presence, opening restaurants in various countries, including China, Hong Kong, Malaysia, Thailand, and the United States.
Cuisine[edit | edit source]
Crystal Jade offers a diverse menu that includes a wide range of Chinese dishes. Some of the most popular items include:
The brand is also known for its seasonal menus and special promotions that highlight regional Chinese cuisines and festive dishes.
Awards and Recognition[edit | edit source]
Crystal Jade has received numerous awards and accolades for its culinary excellence. Some of the notable recognitions include:
- Michelin Guide recommendations for several of its outlets
- Asia's 50 Best Restaurants listings
- Various local and international food awards
Expansion and Growth[edit | edit source]
Crystal Jade has continued to expand its footprint globally. The brand operates multiple restaurant concepts, including fine dining, casual dining, and quick-service formats. Each concept is tailored to meet the preferences and dining habits of its target audience.
Corporate Social Responsibility[edit | edit source]
Crystal Jade is committed to giving back to the community through various corporate social responsibility (CSR) initiatives. These include:
- Supporting local charities and non-profit organizations
- Promoting sustainable practices in its operations
- Engaging in community outreach programs
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Categories[edit | edit source]
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Contributors: Prab R. Tumpati, MD