Flutie Fruities
Flutie Fruities were a brand of fruit-flavored cereal endorsed by Doug Flutie, a former professional American football quarterback. The cereal was produced in the late 1990s and was marketed as a limited edition product, with proceeds benefiting the Doug Flutie Jr. Foundation for Autism.
History[edit | edit source]
Flutie Fruities were introduced in 1998, during the height of Doug Flutie's popularity as a professional football player. The cereal was created as a fundraising initiative to support the Doug Flutie Jr. Foundation for Autism, named after Flutie's son, who was diagnosed with autism. The foundation aims to provide support and resources for families affected by autism.
Product Description[edit | edit source]
Flutie Fruities were a fruit-flavored cereal, similar in taste and appearance to other popular fruit-flavored cereals on the market. The cereal pieces were brightly colored and shaped like small rings. The packaging featured an image of Doug Flutie in his football uniform, along with information about the foundation and its mission.
Marketing and Sales[edit | edit source]
The cereal was marketed primarily in the United States and was available for a limited time. It was sold in grocery stores and through special promotions. The marketing campaign emphasized the charitable aspect of the product, encouraging consumers to support the foundation by purchasing the cereal.
Legacy[edit | edit source]
Although Flutie Fruities were only available for a short period, they left a lasting impact due to their association with Doug Flutie and the charitable cause they supported. The Doug Flutie Jr. Foundation for Autism continues to operate, providing grants and resources to families and organizations that support individuals with autism.
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Contributors: Prab R. Tumpati, MD