Hasbro

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Mr_Potato_Head_1952

Hasbro_wordmark_and_smile

Hasbro_logo_(1998-2009)

Hasbro, Inc. is an American multinational conglomerate with a focus on toys, board games, and media assets. The company is headquartered in Pawtucket, Rhode Island. It is one of the largest toy makers in the world, known for its wide range of popular brands and products.

History

Hasbro was founded in 1923 by Henry Hassenfeld and Hillel Hassenfeld as Hassenfeld Brothers. Initially, the company sold textile remnants, but it later expanded into producing pencil boxes and school supplies. In the 1940s, Hasbro began to shift its focus to toys, and in 1952, it launched its first major toy, Mr. Potato Head.

In 1964, Hasbro introduced the G.I. Joe action figure, which became a significant success and established the company as a major player in the toy industry. Over the years, Hasbro has acquired several other toy companies and brands, including Milton Bradley Company in 1984 and Parker Brothers in 1991.

Products and Brands

Hasbro's product portfolio includes a wide range of toys, games, and entertainment properties. Some of its most notable brands include:

• Transformers
• My Little Pony
• Monopoly
• Nerf
• Play-Doh
• Magic: The Gathering
• Dungeons & Dragons

Media and Entertainment

In addition to its toy and game products, Hasbro has expanded into the media and entertainment industry. The company owns Entertainment One (eOne), a global entertainment studio that produces and distributes films, television shows, and digital content. Hasbro also operates its own television network, Discovery Family, in partnership with Discovery, Inc..

Corporate Structure

Hasbro is organized into several business segments, including:

• Hasbro Gaming
• Hasbro Consumer Products
• Hasbro Studios
• eOne

Community and Philanthropy

Hasbro is involved in various philanthropic efforts through the Hasbro Children's Fund and other initiatives. The company focuses on supporting children and families in need, promoting education, and providing disaster relief.

See Also

• Mattel
• Lego
• Bandai
• Toys "R" Us
• Funko