Kix (cereal)

Kix is a brand of breakfast cereal produced by General Mills. It was first introduced in the United States in 1937. Kix is made from whole grain corn and is fortified with various vitamins and minerals. The cereal is known for its light, puffed texture and mild corn flavor.

History

Kix was first introduced by General Mills in 1937, making it one of the oldest cereals still in production. The cereal was created as a healthier, more nutritious alternative to the sugary cereals that were popular at the time. Kix was one of the first cereals to be made from whole grain corn, a feature that has remained consistent throughout its history.

Nutritional Value

Kix is fortified with various vitamins and minerals, including iron, vitamin C, and several B vitamins. Each serving of Kix contains 1.5 grams of fat, 25 grams of carbohydrates, and 2 grams of protein. The cereal is also low in sugar, with only 3 grams per serving.

Marketing and Advertising

Throughout its history, Kix has been marketed as a healthy, kid-friendly cereal. The brand's long-running slogan, "Kid Tested, Mother Approved," reflects this focus. Kix has also been associated with various promotional campaigns and tie-ins, including collectible box tops and partnerships with popular children's television shows.

Varieties

In addition to the original Kix cereal, General Mills has introduced several variations over the years. These include Honey Kix, Berry Berry Kix, and Hot Kix, each offering a different flavor twist on the original cereal.

See Also

• List of breakfast cereals
• General Mills
• Breakfast cereal

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