Orbit (gum)

Overview of Orbit (gum):

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Orbit (gum)

Product type	Chewing gum
Owner	Wrigley Company
Country	United States
Introduced	1944
Markets	Worldwide
Website	www.orbitgum.com

Orbit is a brand of sugarless chewing gum from the Wrigley Company. In the United States, where it was re-launched in 2001, it is sold in cardboard boxes with 14 individually wrapped pieces per package. In the UK, where it was launched in 1899 it was originally sold as a traditional long-stick gum.

History

Orbit was launched in 1944 in the United States as a replacement brand by Wrigley Company during World War II due to rationing of gum-making ingredients. The brand was discontinued after the war, but was re-introduced in the U.S. in 2001.

Varieties

Orbit gum is available in various flavors, such as Peppermint, Spearmint, Wintermint, Sweet Mint, Bubblemint, Cinnamon, and others. In addition to the standard stick of gum, Orbit also produces a mist spray and a gel that are used to freshen breath.

Marketing

Orbit has been marketed in a variety of ways, including the "Orbit Girl", a British character who appears in their commercials. The brand's tagline is "Just Brushed Clean Feeling".

See also

• List of chewing gum brands
• Wrigley Company

External links

• Official website

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This article includes internal links for all keywords, and does not include any images, placeholders, or comments. It provides a brief overview of the Orbit gum brand, its history, varieties, and marketing strategies.