Pingo Doce

Pingo Doce

Pingo Doce is a popular supermarket chain in Portugal. It is a subsidiary of the Jerónimo Martins group, a Portuguese corporate group that operates in food distribution and specialized retail. Pingo Doce was established in 1980 and has since grown to become one of the leading supermarket chains in the country.

History

Pingo Doce was founded in 1980 as a cash-and-carry store in Lisbon. The company was initially a joint venture between the Jerónimo Martins group and the Dutch company SHV Holdings. In 1992, Jerónimo Martins bought out SHV's stake, making Pingo Doce a wholly-owned subsidiary.

Business Model

Pingo Doce operates on a business model that focuses on offering quality products at competitive prices. The supermarket chain has a wide range of products, including fresh produce, meat, dairy, bakery items, and household goods. Pingo Doce also has its own private label products, which are known for their quality and affordability.

Stores

Pingo Doce has over 400 stores across Portugal. The stores are designed to provide a pleasant shopping experience, with a focus on customer service. The stores are also known for their innovative design, which includes wide aisles and clear signage.

Sustainability

Pingo Doce is committed to sustainability and has implemented several initiatives to reduce its environmental impact. These include energy efficiency measures, waste reduction programs, and sustainable sourcing practices. The company is also a member of the Portuguese Green Growth Commitment, a voluntary initiative aimed at promoting sustainable development in Portugal.

See Also

• Jerónimo Martins
• Portuguese Green Growth Commitment
• Supermarkets in Portugal

External Links

• Official Website