Tastemade

Digital media company focusing on food, travel, and home and design

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Tastemade logo

Tastemade is a digital media company that creates video content and programming related to food, travel, and home and design. Founded in 2012, Tastemade has grown to become a prominent player in the digital media landscape, offering a variety of content across multiple platforms, including social media, streaming services, and its own website.

History

Tastemade was founded in 2012 by Larry Fitzgibbon, Steven Kydd, and Joe Perez. The company was established with the goal of creating high-quality video content that would engage audiences interested in culinary arts, travel experiences, and lifestyle inspiration. Initially, Tastemade focused on producing short-form videos for platforms like YouTube, but it has since expanded its offerings to include long-form programming and original series.

Content and Programming

Tastemade's content is diverse, covering a wide range of topics within its core areas of food, travel, and home and design. The company produces both short-form and long-form content, including:

Food

Tastemade's food content includes recipe videos, cooking tutorials, and culinary explorations. The company is known for its visually appealing and easy-to-follow recipe videos that often feature unique and creative dishes. Tastemade also produces original series that explore different cuisines and food cultures around the world.

Travel

In the travel category, Tastemade offers content that showcases destinations, travel tips, and cultural experiences. The company's travel videos often highlight local cuisine, landmarks, and hidden gems, providing viewers with inspiration for their own travel adventures.

Home and Design

Tastemade's home and design content includes DIY projects, home tours, and design inspiration. The company produces videos that offer practical advice and creative ideas for home improvement and interior design.

Distribution Platforms

Tastemade distributes its content across a variety of platforms, including:

• Social Media: Tastemade has a strong presence on social media platforms such as YouTube, Facebook, Instagram, and TikTok, where it shares short-form videos and engages with its audience.
• Streaming Services: The company has expanded into streaming services, offering its content on platforms like Apple TV, Roku, and Amazon Fire TV.
• Tastemade App: Tastemade also offers a dedicated app where users can access its full library of content, including exclusive series and live programming.

Business Model

Tastemade operates on a multi-revenue stream model, which includes advertising, branded content, and subscription services. The company partners with brands to create sponsored content that aligns with its audience's interests. Additionally, Tastemade offers a subscription service that provides ad-free access to its content and exclusive programming.

Awards and Recognition

Tastemade has received numerous awards and accolades for its innovative content and production quality. The company has been recognized for its creativity and impact in the digital media industry, earning awards from organizations such as the Webby Awards and the Shorty Awards.

Related Pages

• Digital media
• Streaming media
• Social media
• Culinary arts
• Travel
• Interior design