Trump: The Art of the Comeback

Trump the art of the comeback

Trump: The Art of the Comeback is a book co-written by Donald Trump, the 45th President of the United States, and journalist Kate Bohner. Published in 1997, the book discusses Trump's personal and professional life, including his business practices, the challenges he faced in the early 1990s, and his recovery from financial lows. It serves as a sequel to Trump's first book, Trump: The Art of the Deal, which was published in 1987.

Summary[edit | edit source]

Trump: The Art of the Comeback details Donald Trump's journey through financial difficulties, particularly focusing on the period of the early 1990s when several of his business ventures, including casinos in Atlantic City, New Jersey, were under financial strain. The book offers insights into Trump's mindset during these challenging times, his approach to overcoming adversity, and the strategies he employed to stage a comeback in the business world. It also touches upon his personal life, including his marriage and divorce.

Themes[edit | edit source]

The primary theme of the book is resilience in the face of adversity. Trump emphasizes the importance of believing in oneself, staying focused on goals, and never giving up, regardless of the circumstances. The book also explores themes of financial management, negotiation, and business strategy, providing readers with a glimpse into Trump's approach to real estate and entrepreneurship.

Reception[edit | edit source]

The reception of Trump: The Art of the Comeback has been mixed. Supporters of Donald Trump have praised the book for its motivational insights and practical advice on overcoming failure. Critics, however, have questioned the accuracy of some of its accounts and have criticized it for what they perceive as self-promotion and a lack of depth in exploring the complexities of business failures and recoveries.

Legacy[edit | edit source]

Despite the mixed reviews, Trump: The Art of the Comeback has contributed to the public persona of Donald Trump as a successful businessman and a fighter capable of rebounding from setbacks. The book has been cited in discussions about Trump's business acumen and his ability to navigate through financial difficulties. It also played a role in building his image in the years leading up to his presidency in 2016.

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