Yihaodian

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Yihaodian[edit | edit source]

Yihaodian is a prominent Chinese online grocery business that was founded in July 2008. The company's name, which translates to "No.1 Shop," reflects its mission to be the leading online retailer in China. Yihaodian offers a wide range of products, including fresh food, beverages, beauty and personal care products, household goods, and electronics.

History[edit | edit source]

Yihaodian was founded by former Dell executive Junling Liu and former Amazon executive Gang Yu. The company quickly gained popularity due to its focus on quality, customer service, and fast delivery. In 2010, American multinational retail corporation Walmart acquired a minority stake in the company, and by 2015, it owned a majority stake. However, in 2016, Walmart sold Yihaodian to China's largest e-commerce company, JD.com, in exchange for a greater share in JD.com.

Business Model[edit | edit source]

Yihaodian operates on a business-to-consumer (B2C) model, selling products directly to customers. The company has over 5,400 employees and operates several warehouses across China to ensure fast delivery. Yihaodian's success is largely attributed to its focus on customer service and its ability to adapt to the rapidly changing e-commerce landscape in China.

Products and Services[edit | edit source]

Yihaodian offers a wide range of products, including fresh food, beverages, beauty and personal care products, household goods, and electronics. The company also offers services such as home delivery and online payment options. Yihaodian's website and mobile app provide a convenient platform for customers to shop from the comfort of their homes.

Impact[edit | edit source]

Yihaodian has had a significant impact on the e-commerce industry in China. The company's success has demonstrated the potential of online grocery shopping in the country and has influenced other retailers to explore this market. Furthermore, Yihaodian's partnership with Walmart and later JD.com has highlighted the importance of strategic alliances in the competitive e-commerce industry.

See Also[edit | edit source]

References[edit | edit source]

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