Act II (popcorn)

Act II Popcorn (fair use)

Act II is a brand of microwave popcorn that is produced and marketed by ConAgra Brands. It is known for its convenience and variety of flavors, making it a popular choice among consumers for home snacking.

History

Act II was introduced in the mid-1980s as a microwave popcorn brand. It was developed to provide a convenient and quick way to enjoy popcorn at home, leveraging the growing popularity of microwave ovens. The brand has since become one of the leading names in the microwave popcorn market.

Product Varieties

Act II offers a range of flavors and types of microwave popcorn, including:

• Butter Lovers
• Kettle Corn
• Movie Theater Butter
• Light Butter
• Extreme Butter
• 94% Fat-Free Butter

Each variety is designed to cater to different taste preferences and dietary needs.

Packaging

Act II popcorn is typically sold in boxes containing multiple microwaveable bags. The packaging is designed to be user-friendly, with clear instructions on how to prepare the popcorn in a microwave oven.

Preparation

To prepare Act II popcorn, the consumer places a bag in the microwave and heats it for a specified amount of time, usually between 2 to 4 minutes. The bag is designed to expand as the popcorn pops, and it includes a vent to release steam.

Market Position

Act II competes with other major microwave popcorn brands such as Orville Redenbacher's and Pop Secret. It is known for its affordability and wide availability in grocery stores and supermarkets.

Related Pages

• Microwave popcorn
• ConAgra Brands
• Orville Redenbacher's
• Pop Secret