Belu (company)

Belu (company) is a British social enterprise that produces bottled water and other water-related products. The company was established in 2004 and is based in London, England. Belu operates under an environmentally conscious business model, aiming to reduce carbon emissions and waste in the production process.

History

Belu was founded in 2004 by Reed Paget, an American entrepreneur. The company was initially established as a for-profit business, but in 2011, it transitioned to a social enterprise model. This change was driven by the desire to have a positive social and environmental impact.

Business Model

Belu operates under a unique business model that combines commercial operations with social and environmental objectives. The company's primary product is bottled water, which is sourced from the UK. Belu also produces water filtration systems and carafes.

The company is committed to reducing its environmental footprint. It uses recycled and recyclable materials in its packaging and aims to minimize waste in its production process. Belu also offsets its carbon emissions through various initiatives, including investing in renewable energy projects.

Profits from Belu's operations are donated to WaterAid, an international non-profit organization that works to improve access to clean water, sanitation, and hygiene in developing countries. Since 2011, Belu has donated over £5 million to WaterAid.

Products

Belu offers a range of water-related products, including:

• Bottled Water: Belu's bottled water is sourced from the UK and is available in still and sparkling varieties. The bottles are made from recycled and recyclable materials.
• Water Filtration Systems: Belu produces water filtration systems for use in homes and businesses. These systems are designed to improve the taste and quality of tap water.
• Carafe: Belu's carafes are designed for serving water in restaurants and other hospitality settings. They are made from recycled glass and are dishwasher safe.

Recognition

Belu has received recognition for its social and environmental initiatives. In 2015, the company was awarded the Queen's Award for Enterprise in the Sustainable Development category. In 2017, Belu was named Social Enterprise of the Year at the UK Social Enterprise Awards.