Cornetto (frozen dessert)

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Cornetto is a branded frozen dessert cone, which is manufactured by Unilever under its Heartbrand product line, available in various flavors. The Cornetto is made up of a crispy baked wafer, coated inside from top to bottom with a chocolate layer, filled with flavored ice cream, and topped with a chocolate disk sprinkled with nuts, depending on the variant. It was first produced in 1959 in Italy by Spica, a company that Unilever acquired in the 1970s, and has since become a popular ice cream product sold in many countries around the world.

History[edit | edit source]

The Cornetto was originally developed by Spica, an Italian ice-cream manufacturer, as a solution to enjoy ice cream cleanly without the mess of the melting cream. The idea was to create a cone with a solid chocolate layer inside that would prevent the ice cream from leaking out as it melts. This innovation proved to be a success, leading to the acquisition of Spica by Unilever in the 1970s, which helped to globalize the brand.

Varieties[edit | edit source]

Over the years, the Cornetto has been made available in a wide range of flavors to cater to diverse tastes and preferences. Some of the popular flavors include:

  • Vanilla
  • Chocolate
  • Strawberry
  • Mint Chocolate
  • Tiramisu

Each variety is designed to offer a unique taste experience, combining the textures of the crispy wafer, the creamy ice cream, and the rich toppings.

Marketing[edit | edit source]

Unilever has employed various marketing strategies to promote the Cornetto brand globally. This includes catchy advertising campaigns, partnerships, and the use of social media to engage with a younger audience. The slogan "Enjoy the Ride, Love the Ending" is one of the memorable marketing messages that have been used to encapsulate the experience of enjoying a Cornetto.

Cultural Impact[edit | edit source]

The Cornetto has not only become a popular frozen dessert but has also made its mark in popular culture. It has been featured in films, music videos, and has inspired the name of the "Cornetto Trilogy," a series of films directed by Edgar Wright.

See Also[edit | edit source]


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