Julmust

Julmust is a traditional, non-alcoholic, carbonated beverage that is primarily consumed in Sweden during the holiday season. Its name comes from the Swedish words jul ("Christmas") and must ("juice"). Despite its association with Christmas, it is also consumed during Easter, at which time it is called påskmust.

History

Julmust was created in the early 20th century by Swedish chemist Harry Roberts as a non-alcoholic alternative to beer. The Roberts AB company, founded by Roberts, is still one of the main producers of julmust today.

Production

The production of julmust is similar to that of other carbonated beverages. It begins with a syrup made from sugar, water, and a mix of spices. The exact recipe varies between manufacturers and is often kept secret. The most common spices used are cinnamon, cardamom, and clove. The syrup is then carbonated by adding carbon dioxide.

Consumption

Julmust is traditionally consumed during the Christmas season, starting from the end of November until New Year's. It is often served cold and can be enjoyed on its own or with traditional Swedish Christmas food such as ham, pickled herring, and meatballs. Despite its sweetness, it has a strong, spicy, and somewhat bitter flavor that can be a surprise to those trying it for the first time.

Cultural Significance

Julmust holds a significant place in Swedish culture. Its consumption is a cherished tradition and it is often associated with cozy family gatherings and festive cheer. It is so popular in Sweden that it often outsells internationally known beverages like Coca-Cola during the Christmas season.

See Also

• List of soft drinks by country
• Non-alcoholic beverage
• Swedish cuisine