Noble Roman's

Noble Roman's

Noble Roman's Logo

Noble Roman's is an American pizza company that was founded in 1972 in Bloomington, Indiana. The company is known for its pizza and breadsticks, and it operates both traditional and non-traditional locations across the United States. Over the years, Noble Roman's has expanded its offerings and locations, adapting to changing market demands and consumer preferences.

History

Noble Roman's was established by Paul Mobley and Gary Knudson, who opened the first restaurant near the campus of Indiana University Bloomington. The concept quickly gained popularity among college students and locals, leading to the opening of additional locations.

In the 1980s, Noble Roman's began franchising, which allowed for rapid expansion. The company focused on non-traditional venues such as airports, convenience stores, and entertainment centers, which helped it reach a broader audience.

Menu

The menu at Noble Roman's features a variety of pizzas, including traditional favorites and specialty options. The company is particularly known for its deep-dish Sicilian pizza and its breadsticks, which are served with a choice of dipping sauces.

In addition to pizza, Noble Roman's offers salads, sandwiches, and desserts. The company has also introduced a line of "Craft Pizza & Pub" locations, which offer a more upscale dining experience with a focus on craft beer and gourmet pizza options.

Locations

Noble Roman's location in May 2024

Noble Roman's operates both traditional stand-alone restaurants and non-traditional locations. The non-traditional locations are often found in venues such as convenience stores, airports, and entertainment centers.

The company has also expanded internationally, with locations in countries such as Canada and Mexico.

Craft Pizza & Pub

Noble Roman's Craft Pizza & Pub in Greenwood

In recent years, Noble Roman's has introduced the "Craft Pizza & Pub" concept, which combines the traditional pizza offerings with a modern pub atmosphere. These locations feature a selection of craft beers and wines, as well as a menu that includes gourmet pizzas and appetizers.

The Craft Pizza & Pub locations are designed to appeal to a more upscale market, with a focus on quality ingredients and a casual dining experience.

Business Model

Noble Roman's operates through a combination of company-owned and franchised locations. The franchising model has been a key component of the company's growth strategy, allowing it to expand rapidly and reach new markets.

The company provides support to its franchisees, including training, marketing, and operational assistance, to ensure consistency and quality across all locations.

Challenges and Adaptations

Like many restaurant chains, Noble Roman's has faced challenges such as changing consumer preferences and increased competition. The company has adapted by diversifying its menu, introducing new concepts like the Craft Pizza & Pub, and focusing on non-traditional locations to capture a wider audience.

Related Pages

• Pizza
• Franchising
• Indiana University Bloomington
• Craft beer