OpenRice

Online restaurant directory service

OpenRice logo

OpenRice is an online restaurant directory service that provides comprehensive information about dining establishments across various regions, primarily in Asia. It serves as a platform for users to search for restaurants, read reviews, and share their dining experiences. OpenRice is widely used by food enthusiasts to discover new dining options and by restaurateurs to promote their businesses.

History

OpenRice was launched in 1999 in Hong Kong as a local restaurant guide. It quickly gained popularity due to its user-friendly interface and the growing trend of dining out. Over the years, OpenRice expanded its services to other regions, including China, Taiwan, Singapore, Malaysia, Thailand, and the Philippines.

Features

OpenRice offers a variety of features to enhance the user experience:

• Restaurant Listings: Users can search for restaurants by name, location, cuisine type, or specific dishes. Each listing provides details such as address, contact information, opening hours, and average price per meal.

• User Reviews: Registered users can write reviews and rate restaurants based on their dining experiences. Reviews often include comments on food quality, service, ambiance, and value for money.

• Photos: Users can upload photos of dishes and the restaurant environment, providing a visual representation of the dining experience.

• Dining Guides: OpenRice offers curated lists and guides for various dining occasions, such as romantic dinners, family gatherings, or business lunches.

• Mobile App: OpenRice has a mobile application available for both iOS and Android devices, allowing users to access restaurant information on the go.

Business Model

OpenRice operates on a freemium model. Basic access to restaurant information and user reviews is free, while premium services are available for businesses. Restaurants can subscribe to premium packages to enhance their visibility on the platform, feature in promotional campaigns, and access analytics on customer engagement.

Impact and Reception

OpenRice has become an integral part of the dining culture in Asia, influencing how people choose where to eat. It has been praised for its extensive database and the community-driven nature of its reviews. However, like many review platforms, it faces challenges related to the authenticity of reviews and the potential for biased ratings.

Related pages

• Yelp
• Zomato
• Tripadvisor