Percy Pig

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Percy Pig

Percy Pig is a popular brand of fruit-flavored gummy candies that originated in the United Kingdom. These sweets are known for their distinctive pig shape and are primarily sold by the British retailer Marks & Spencer. Since their introduction in 1992, Percy Pig candies have become a beloved treat among consumers, expanding into a variety of flavors and product lines.

History[edit | edit source]

Percy Pig was first launched by Marks & Spencer in 1992. The original candies were made with real fruit juice and had a unique pig shape, which quickly captured the attention of consumers. Over the years, the brand has expanded to include a wide range of products, including vegetarian and vegan options, as well as seasonal and limited-edition varieties.

Ingredients and Production[edit | edit source]

Percy Pig candies are primarily made from fruit juice, sugar, glucose syrup, and gelatin. The original recipe included pork gelatin, but in response to consumer demand for vegetarian options, Marks & Spencer introduced a vegetarian version in 2011. By 2019, all Percy Pig products were reformulated to be free from animal-derived gelatin, making them suitable for vegetarians.

The candies are flavored with a variety of fruit juices, including raspberry, strawberry, and cherry, which contribute to their distinctive taste. The production process involves molding the candies into their iconic pig shape and coating them with a fine layer of sugar.

Product Range[edit | edit source]

The Percy Pig brand has expanded significantly since its inception. In addition to the original fruit-flavored gummies, the range now includes:

  • Percy Pig & Friends: A mix of different animal-shaped gummies.
  • Phizzy Pig Tails: A sour version of the classic Percy Pig candies.
  • Percy Pig Goes Globetrotting: A variety pack featuring flavors inspired by different countries.
  • Percy Pig Pancakes: A limited-edition product available during certain times of the year.

Cultural Impact[edit | edit source]

Percy Pig has become a cultural icon in the UK, with a dedicated fan base and a strong presence in popular culture. The brand's success has led to the creation of various merchandise, including plush toys, clothing, and homeware. Percy Pig has also been featured in numerous marketing campaigns and collaborations, further cementing its status as a beloved British brand.

Also see[edit | edit source]


Confectionery Overview
Candy icon Confectionery refers to sweets that are typically rich in sugar and enjoyed as desserts or snacks. This category includes a variety of treats such as: Candy - Chocolate - Chewing gum - Marzipan - Marshmallows - Licorice - Nougat
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