Royal Tru
Royal Tru is a brand of soft drinks owned by The Coca-Cola Company that is exclusively available in the Philippines. The brand was first introduced in 1922 by the original San Miguel Brewery. Since then, it has been a part of the Filipino culture and has a significant presence in the country's soft drink industry.
History[edit | edit source]
The history of Royal Tru dates back to 1922 when it was first introduced by the original San Miguel Brewery. The brand was later acquired by The Coca-Cola Company in 2007. Over the years, Royal Tru has become a staple in the Filipino soft drink industry, offering a variety of flavors that cater to the unique tastes of the Filipino market.
Products[edit | edit source]
Royal Tru offers a variety of soft drink flavors, including:
- Royal Tru-Orange: A popular orange-flavored soft drink in the Philippines. It is one of the first flavors introduced under the Royal Tru brand.
- Royal Tru-Lemon: A lemon-flavored soft drink that offers a refreshing taste.
- Royal Tru-Grape: A grape-flavored soft drink that provides a unique flavor option for consumers.
- Royal Tru-Dalandan: A dalandan (Philippine orange) flavored soft drink that caters to the local Filipino taste.
Market Presence[edit | edit source]
Royal Tru has a significant presence in the Philippines. The brand is widely recognized and has a strong following in the country. It is available in various retail outlets across the country, including supermarkets, convenience stores, and sari-sari stores (small neighborhood shops).
See Also[edit | edit source]
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Contributors: Prab R. Tumpati, MD
