85°C Bakery Cafe

85°C Bakery Cafe

85°C Bakery Cafe logo

85°C Bakery Cafe is a Taiwanese international chain of coffee shops and self-serve bakeries. The brand is owned by Gourmet Master Co. Ltd., a company that has expanded its operations across several countries, including Taiwan, China, Australia, and the United States. The cafe is renowned for its wide variety of baked goods, pastries, and beverages, particularly its sea salt coffee.

History

85°C Bakery Cafe was founded in 2004 in Taiwan by Wu Cheng-Hsueh. The concept was inspired by the idea of providing high-quality coffee and baked goods at affordable prices. The name "85°C" refers to the optimal temperature for brewing coffee, which the founder believed was 85 degrees Celsius.

The first store opened in Taipei, and the brand quickly gained popularity for its unique offerings and value-for-money products. By 2006, the company had expanded to China, and in 2008, it opened its first store in Australia. The first U.S. store was launched in Irvine, California in 2008, marking the beginning of its expansion into the North American market.

Products

85°C Bakery Cafe offers a diverse menu that includes a variety of coffee drinks, tea, pastries, cakes, and bread. One of its signature products is the sea salt coffee, which combines sweet and salty flavors to create a unique taste experience. The bakery section features a range of items such as Danish pastries, croissants, and taro buns.

A small cup of iced coffee from 85°C Bakery Cafe

The cafes operate on a self-serve model, where customers can select their baked goods from a display and bring them to the counter for purchase. This model allows for a quick and efficient service, catering to the fast-paced lifestyle of urban customers.

Global Presence

As of the latest data, 85°C Bakery Cafe has over 1,000 locations worldwide. The brand has a significant presence in Asia, with numerous stores in Taiwan and China. In the United States, the brand has expanded primarily in California, with additional locations in Texas, Washington, and other states.

The company has adapted its menu to suit local tastes in different regions, offering products that cater to the preferences of its diverse customer base.

Business Model

85°C Bakery Cafe operates under the parent company Gourmet Master Co. Ltd., which is listed on the Taiwan Stock Exchange. The company follows a franchise model, allowing for rapid expansion and local adaptation of its stores.

Group structure and statistics of Gourmet Master Co. Ltd.

The brand's success is attributed to its focus on quality, affordability, and innovation in product offerings. The company continually updates its menu to include seasonal and trendy items, keeping customers engaged and interested.

Related Pages

• Coffeehouse
• Taiwanese cuisine
• Franchising
• List of coffeehouse chains