Breizh Cola
Breizh Cola is a soft drink brand that originated in Brittany, France. It was first introduced in the market in 2002 by the company Phare Ouest. The name "Breizh" is the Breton word for Brittany.
History[edit | edit source]
Breizh Cola was created by two Breton entrepreneurs, Stephane Kerdodé and Eric Ollive. They were inspired by the success of Coca-Cola and wanted to create a local alternative. The idea was to create a product that would represent the region's identity and culture. The drink quickly gained popularity in Brittany and is now available in several other regions in France.
Product[edit | edit source]
Breizh Cola is a carbonated drink with a taste similar to other cola drinks. However, it is made with natural flavors and does not contain any artificial preservatives. The drink is available in several formats, including cans, bottles, and in bulk for use in soda fountains.
Marketing[edit | edit source]
The marketing strategy of Breizh Cola is focused on promoting the Breton identity. The logo features a triskelion, a symbol commonly associated with Brittany. The company also sponsors local events and sports teams to increase its visibility in the region.
Reception[edit | edit source]
Breizh Cola has been well received in Brittany and other parts of France. It has been praised for its taste and for promoting local culture. However, it has also faced criticism for its high sugar content.
See also[edit | edit source]
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