Butterfinger

Butterfinger

Wrapped Butterfinger

Butterfinger is a popular candy bar known for its distinctive crispy peanut butter core covered in a layer of chocolate. It is a product of the Ferrero company, which acquired the brand from Nestlé in 2018. The candy bar is renowned for its unique texture and flavor, which has made it a favorite among consumers since its introduction.

History

Butterfinger was invented in 1923 by the Curtiss Candy Company of Chicago, Illinois. The name "Butterfinger" was chosen through a public contest. The candy bar quickly gained popularity due to its unique combination of flavors and textures. In 1964, the Curtiss Candy Company was acquired by Standard Brands, which later merged with Nabisco. In 1990, Nestlé acquired the brand, and it remained under their ownership until 2018, when it was sold to Ferrero.

Ingredients and Production

The primary ingredients of a Butterfinger bar include corn syrup, sugar, peanuts, vegetable oil, and cocoa. The candy's signature crispy texture is achieved through a process of layering and cooking the peanut butter mixture, which is then coated in chocolate. The production process has been refined over the years to maintain the candy's distinctive taste and texture.

Variations

Butterfinger Snackerz Wrapper

Over the years, several variations of the original Butterfinger bar have been introduced. These include:

• Butterfinger BB's: Bite-sized versions of the original bar, introduced in the 1990s and discontinued in 2006.
• Butterfinger Snackerz: Small, bite-sized pieces of Butterfinger, packaged in a resealable bag for convenience.
• Butterfinger Cups: A variation that combines the crispy peanut butter core with a smooth chocolate cup, similar to a peanut butter cup.

Butterfinger Snackerz Candies

Marketing

Butterfinger has been known for its memorable advertising campaigns. One of the most famous slogans, "Nobody better lay a finger on my Butterfinger," was popularized by The Simpsons character Bart Simpson, who served as a spokesperson for the brand in the 1990s. The use of popular culture references and humor has been a key element in Butterfinger's marketing strategy.

Cultural Impact

Butterfinger has become a staple in American candy culture, often referenced in television, film, and literature. Its unique taste and texture have made it a favorite for use in desserts and baked goods, such as Butterfinger-flavored ice cream and cakes.

Related Pages

• Candy bar
• Ferrero SpA
• Nestlé
• The Simpsons