Oranjeboom

Oranjeboom is a Dutch beer brand that was originally brewed in Rotterdam, Netherlands. The name "Oranjeboom" translates to "Orange Tree" in English, which is a symbol of the Dutch Royal Family.

History

Oranjeboom was founded in 1671 in Rotterdam. The brewery was established by brothers Willem van der Tuyn and Adriaen van der Tuyn. The brand quickly gained popularity and became one of the leading beer producers in the Netherlands. In 1885, the brewery moved to a new location in Breda.

Products

Oranjeboom produces a variety of beers, including:

• Oranjeboom Premium Lager
• Oranjeboom Strong
• Oranjeboom Super Strong

The beers are known for their distinctive taste and high quality, adhering to traditional brewing methods.

Ownership

In the late 20th century, Oranjeboom underwent several ownership changes. It was acquired by Allied Breweries in 1967, which later became part of Carlsberg Group. In 2004, the brand was sold to Bavaria Brewery.

Distribution

Oranjeboom beers are distributed internationally and are particularly popular in the United Kingdom, Australia, and New Zealand. The brand has a strong presence in both the on-trade and off-trade markets.

Cultural Impact

Oranjeboom has a significant cultural impact in the Netherlands and is often associated with Dutch heritage and tradition. The brand is also known for its sponsorship of various events and sports teams.

See also

• Beer in the Netherlands
• List of breweries in the Netherlands
• Dutch Royal Family
• Carlsberg Group
• Bavaria Brewery