Ready Brek

Ready Brek is a brand of instant porridge that originated in the United Kingdom. It was first introduced in 1957 by the company Weetabix Limited. Ready Brek is known for its distinctive smooth texture and is often marketed as a quick and easy breakfast option for children.

History[edit | edit source]

Ready Brek was first launched in 1957 by Weetabix Limited, a British wholegrain breakfast cereal company. The product was initially marketed as a "central heating for kids" due to its warm and filling nature. Over the years, the brand has undergone several changes in its packaging and formulation, but it has remained a popular breakfast choice in the UK.

Product Description[edit | edit source]

Ready Brek is an instant porridge made from finely ground oats. It is typically prepared by mixing the oat powder with hot milk or water. The product is known for its smooth texture, which is a result of the fine grinding process. Ready Brek is available in original and chocolate flavours, and it is often consumed with additional toppings such as fruit or honey.

Nutritional Information[edit | edit source]

Ready Brek is a source of vitamin D, calcium, and iron, which are essential nutrients for growth and development. It is also low in sugar and salt, making it a healthier breakfast option compared to many other cereals. However, like all processed foods, it should be consumed as part of a balanced diet.

In Popular Culture[edit | edit source]

Ready Brek has been featured in numerous advertising campaigns over the years. The brand's most iconic campaign is perhaps the "central heating for kids" adverts, which featured children with a warm glow around them after consuming Ready Brek.