Whittaker's

Whittaker's is a renowned chocolate manufacturer based in New Zealand. Established in 1896 by James Henry Whittaker, the company has grown to become one of the most beloved and respected chocolate brands in New Zealand and around the world. Whittaker's is known for its commitment to quality, using only the finest ingredients and a unique bean-to-bar process that ensures the highest quality of chocolate production.

History

James Henry Whittaker started the company at the age of 14, after moving to New Zealand. He began by selling chocolates door to door. In 1913, he established J.H. Whittaker & Sons, which marked the beginning of Whittaker's as a formal chocolate manufacturing company. The family-owned business has continued to grow, with the Whittaker family still involved in its operations, ensuring the legacy and quality of the brand are maintained.

Products

Whittaker's offers a wide range of chocolate products, including blocks, slabs, bars, and assortments that cater to various tastes and preferences. Some of their most popular products include the Peanut Slab, Almond Gold, and the Creamy Milk block. Whittaker's is also known for its innovative flavors and collaborations, often incorporating unique New Zealand ingredients into its chocolates.

Sustainability and Ethical Practices

Whittaker's is committed to sustainability and ethical practices in all aspects of its production. The company sources its cocoa beans directly from cocoa-growing countries and has established the Whittaker's Cocoa Improvement Programme, which aims to improve the quality of life for its cocoa farmers and ensure sustainable farming practices. Whittaker's also focuses on reducing its environmental impact through various initiatives, including packaging and waste reduction efforts.

Awards and Recognition

Over the years, Whittaker's has received numerous awards and accolades for its quality products and business practices. The brand has consistently been voted New Zealand's most trusted brand, reflecting its strong reputation among consumers.

See Also

• Chocolate industry
• Sustainable agriculture
• Fair trade

External Links

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