Entenmann's
Entenmann's is a company that produces baked goods in the United States. The company is known for its wide variety of pastries, cakes, cookies, and other baked products.
History[edit | edit source]
Entenmann's was founded in 1898 by William Entenmann in Brooklyn, New York City. Initially, the company started as a small bakery delivering bread door-to-door. Over the years, Entenmann's expanded its product line and distribution network, becoming a household name in the United States.
In the 1950s, Entenmann's moved its operations to Bay Shore, New York, where it established a large bakery facility. The company continued to grow, and in 1978, it was acquired by Warner-Lambert, a pharmaceutical company. Later, in 2002, Entenmann's became part of the Grupo Bimbo family, one of the largest baking companies in the world.
Products[edit | edit source]
Entenmann's offers a wide range of baked goods, including:
The company is particularly famous for its chocolate chip cookies and crumb cakes.
Distribution[edit | edit source]
Entenmann's products are widely available in supermarkets and grocery stores across the United States. The company has a strong distribution network that ensures its products are fresh and readily available to consumers.
Marketing[edit | edit source]
Entenmann's has employed various marketing strategies over the years, including television commercials, print advertisements, and social media campaigns. The brand is often associated with quality and tradition, appealing to a broad range of consumers.
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Contributors: Prab R. Tumpati, MD