Tropical Smoothie Cafe

Introduction

Tropical Smoothie Cafe is a fast-casual cafe chain in the United States that specializes in serving smoothies, sandwiches, wraps, and salads. The company was founded in 1997 in Destin, Florida, and has since expanded to over 800 locations across the country.

History

Tropical Smoothie Cafe was established in 1997 by Eric and Delora Jenrich and David Walker. The first cafe was opened in Destin, Florida. The founders aimed to provide a healthier food and beverage option for consumers, with a focus on fresh fruits and vegetables. The company began franchising in 1998 and has since grown to over 800 locations across the United States.

Menu

The menu at Tropical Smoothie Cafe is diverse, offering a range of smoothies, sandwiches, wraps, and salads. The smoothies are the highlight of the menu, with a variety of flavors available, including tropical fruits, superfoods, and indulgent treats. The food menu includes a selection of sandwiches and wraps, with options for both meat-eaters and vegetarians. The cafe also offers a range of salads, with ingredients like fresh greens, fruits, and proteins.

Franchising

Tropical Smoothie Cafe began franchising in 1998, just a year after the first cafe was opened. The company offers comprehensive training and support for franchisees, including assistance with site selection, design and construction, marketing, and ongoing operational support. The franchise model has been successful, with over 800 locations currently operating across the United States.

Community Involvement

Tropical Smoothie Cafe is committed to giving back to the communities in which it operates. The company has a long-standing partnership with Camp Sunshine, a retreat for children with life-threatening illnesses and their families. Each year, the cafe hosts a National Flip Flop Day, where customers who come into the cafe wearing flip flops receive a free smoothie. The event is used to raise funds for Camp Sunshine.

Conclusion

Tropical Smoothie Cafe has established itself as a leading fast-casual cafe in the United States. With a focus on fresh, healthy ingredients and a commitment to community involvement, the company continues to grow and expand, offering consumers a healthier alternative to traditional fast food.

See Also

• List of smoothie companies
• Fast casual restaurant
• Franchising
• Camp Sunshine