Mars brands

From WikiMD's Food, Medicine & Wellness Encyclopedia

Mars, Incorporated is a global manufacturer of confectionery, pet food, and other food products with $35 billion in annual sales as of 2020. Founded in 1911 by Franklin Clarence Mars in Tacoma, Washington, the company has grown to be one of the largest privately-owned businesses in the United States. Mars operates in six business segments: Petcare, Chocolate, Wrigley, Food, Drinks, and Symbioscience, producing some of the world's most recognizable brands.

Brands[edit | edit source]

Mars, Incorporated owns numerous brands across its various segments. Below are some of the key brands categorized by their respective segments.

Petcare[edit | edit source]

Chocolate[edit | edit source]

  • M&M's – Colorful button-shaped chocolates with a letter "m" printed on them.
  • Snickers – A chocolate bar with nougat, peanuts, and caramel.
  • Mars – A chocolate bar consisting of nougat and caramel covered in milk chocolate.
  • Twix – A chocolate bar with a biscuit base topped with caramel and coated in milk chocolate.

Wrigley[edit | edit source]

  • Juicy Fruit – A brand of chewing gum.
  • Orbit – A brand of sugar-free chewing gum.
  • Skittles – Fruit-flavored candies with a hard sugar shell.

Food[edit | edit source]

  • Uncle Ben's – A brand of parboiled rice and other related food products.
  • Dolmio – A brand of pasta sauces.

Drinks[edit | edit source]

Symbioscience[edit | edit source]

  • CocoaVia – A brand focused on cocoa extract-based supplements.

Corporate Responsibility[edit | edit source]

Mars, Incorporated is committed to sustainability and ethical practices across its global operations. The company has initiated various programs aimed at reducing its environmental footprint, improving the livelihoods of the farmers in its supply chain, and ensuring the welfare of animals. Mars aims to make its operations sustainable by focusing on renewable energy, water stewardship, and reducing waste.

Controversies[edit | edit source]

Like many large corporations, Mars has faced its share of controversies, including criticism over environmental practices, marketing strategies, and the use of genetically modified organisms (GMOs) in its products. However, the company has made efforts to address these issues through its corporate responsibility initiatives.

See Also[edit | edit source]

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Contributors: Prab R. Tumpati, MD