Dunkaroos
Dunkaroos are a snack food that consists of cookies and frosting. The product was created by Betty Crocker, a brand owned by General Mills. Dunkaroos were first introduced in 1990 and became a popular snack among children in the 1990s and early 2000s.
History[edit | edit source]
Dunkaroos were launched in 1990 by Betty Crocker, a brand under the General Mills umbrella. The original product featured a variety of cookie shapes, including kangaroos, and a small container of frosting for dipping. The name "Dunkaroos" is a portmanteau of "dunk" and "kangaroos," reflecting the product's design and the act of dipping the cookies into the frosting.
In 2012, Dunkaroos were discontinued in the United States, although they remained available in Canada. The discontinuation led to a significant outcry from fans of the snack, who expressed their disappointment on social media and other platforms.
Revival[edit | edit source]
In 2020, General Mills announced the return of Dunkaroos to the U.S. market. The revival was met with enthusiasm from nostalgic fans who had enjoyed the snack during their childhood. The re-released product initially featured the classic vanilla cookies with vanilla frosting and rainbow sprinkles, with plans to reintroduce other flavors over time.
Product Variations[edit | edit source]
Over the years, Dunkaroos have been available in several different flavors and combinations, including:
- Vanilla cookies with chocolate frosting
- Chocolate cookies with vanilla frosting
- Graham cookies with chocolate frosting
- Limited edition flavors
Marketing[edit | edit source]
Dunkaroos were marketed primarily to children, with advertisements featuring a cartoon kangaroo mascot named "Sydney." The marketing campaigns often emphasized the fun and interactive nature of the snack, encouraging kids to "Dunk-a-roo" their cookies into the frosting.
Cultural Impact[edit | edit source]
Dunkaroos have maintained a nostalgic appeal among those who grew up in the 1990s and early 2000s. The snack is often referenced in discussions about 90s pop culture and has a dedicated fan base that celebrated its return in 2020.
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Contributors: Prab R. Tumpati, MD