Arwa (water)

Arwa (water)

Logo of Arwa, a Middle-Eastern water brand under Coca-Cola

Arwa is a brand of bottled water that is popular in the Middle East. It is owned by The Coca-Cola Company, one of the largest beverage companies in the world. Arwa water is known for its refreshing taste and is available in various sizes to cater to different consumer needs.

History

Arwa was introduced in 1990 by The Coca-Cola Company as part of its strategy to expand its product offerings in the non-carbonated beverage market. The brand quickly gained popularity in the Middle East due to its high-quality water sourced from natural springs. Over the years, Arwa has become a household name in the region, synonymous with purity and refreshment.

Product Range

Arwa offers a variety of bottled water products to meet the diverse preferences of its consumers. The brand provides water in different bottle sizes, ranging from small, convenient bottles for on-the-go consumption to larger bottles suitable for home and office use. Arwa's product line includes:

• Arwa Still Water
• Arwa Sparkling Water

The sparkling variant was introduced to cater to consumers who prefer a fizzy alternative to still water.

Market Presence

Arwa is widely available across the Middle East and North Africa (MENA) region. It is distributed through various retail channels, including supermarkets, convenience stores, and online platforms. The brand's strong market presence is supported by Coca-Cola's extensive distribution network, ensuring that Arwa is accessible to a broad consumer base.

Environmental Initiatives

The Coca-Cola Company has implemented several initiatives to reduce the environmental impact of its bottled water brands, including Arwa. These initiatives focus on sustainable sourcing, reducing plastic waste, and promoting recycling. Arwa bottles are designed to be lightweight and recyclable, aligning with Coca-Cola's global sustainability goals.

Related Pages

• The Coca-Cola Company
• Bottled water
• Sustainability in the beverage industry