Disney English

Disney_English_logo

DisneyEnglish

Disney English is a subsidiary of The Walt Disney Company that provides English language training for young learners in China. Established in 2008, Disney English aims to teach English through immersive storytelling and interactive learning experiences, leveraging the company's extensive portfolio of beloved characters and stories.

History[edit | edit source]

Disney English was launched in October 2008, with its first learning center opening in Shanghai. The initiative was part of Disney's broader strategy to expand its presence in the Chinese market. By incorporating Disney's iconic characters and engaging narratives, the program sought to make learning English enjoyable and effective for children.

Curriculum[edit | edit source]

The curriculum of Disney English is designed to cater to children aged 2 to 12 years old. It combines traditional language learning techniques with interactive multimedia content. The lessons are structured around Disney stories and characters, which help to create a fun and engaging learning environment. The program includes various activities such as singing, dancing, and role-playing to reinforce language skills.

Learning Centers[edit | edit source]

Disney English operates numerous learning centers across major cities in China, including Beijing, Shanghai, Guangzhou, and Shenzhen. Each center is equipped with state-of-the-art facilities and technology to support the interactive learning experience. The classrooms are designed to be vibrant and stimulating, reflecting the magical world of Disney.

Teaching Staff[edit | edit source]

The teaching staff at Disney English consists of native English speakers who are trained in the company's unique teaching methodology. They are responsible for delivering the curriculum and ensuring that each child receives personalized attention. The teachers use a variety of tools and resources, including digital media, to enhance the learning experience.

Impact and Reception[edit | edit source]

Since its inception, Disney English has been well-received by both parents and children. The program's innovative approach to language learning has been praised for its effectiveness and ability to engage young learners. Disney English has also contributed to the growing demand for English language education in China.

Closure[edit | edit source]

In 2020, Disney announced the closure of all Disney English centers in China, citing the impact of the COVID-19 pandemic and changing market conditions. Despite the closure, the legacy of Disney English continues to influence language learning programs worldwide.