Blaze Pizza

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Blaze pizza logo

Blaze Pizza is a fast-casual dining restaurant chain known for its custom-built pizzas, which are cooked in a high-temperature open-flame oven. The company was founded in 2011 by Rick Wetzel and Elise Wetzel, co-founders of Wetzel's Pretzels. Blaze Pizza is headquartered in Pasadena, California.

History[edit | edit source]

Blaze Pizza was established in 2011, with its first location opening in Irvine, California in August 2012. The concept was inspired by the success of Chipotle Mexican Grill, which popularized the fast-casual dining model. Blaze Pizza quickly expanded, opening multiple locations across the United States and internationally.

Menu[edit | edit source]

Blaze Pizza offers a variety of pizzas, salads, and desserts. The menu allows customers to create their own pizzas by choosing from a selection of doughs, sauces, cheeses, and toppings. The pizzas are then cooked in a high-temperature oven, which typically takes around three minutes. The restaurant also offers gluten-free and vegan options.

Operations[edit | edit source]

Blaze Pizza operates on a franchise model, with many of its locations owned and operated by franchisees. The company emphasizes the use of fresh ingredients and a customer-centric approach. The open-flame oven is a key feature of the restaurant, allowing for quick cooking times and a unique flavor profile.

Expansion[edit | edit source]

Since its inception, Blaze Pizza has grown rapidly. By 2015, the company had over 100 locations, and by 2020, it had expanded to over 300 locations worldwide. The brand has also attracted high-profile investors, including LeBron James, who became an early backer and franchisee.

Related Pages[edit | edit source]

See Also[edit | edit source]


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Contributors: Prab R. Tumpati, MD