Bluebird Foods

Bluebird Foods is a prominent food manufacturing company based in New Zealand. It is well-known for producing a variety of snack foods, including potato chips, corn snacks, and other savory treats. The company has a significant presence in the New Zealand market and is a subsidiary of the PepsiCo group.

History

Bluebird Foods was established in 1953 by Leslie Bird, who started the company with a vision to provide high-quality snack foods to the New Zealand market. Over the years, Bluebird Foods has grown to become one of the leading snack food manufacturers in the country.

Products

Bluebird Foods offers a wide range of products, including:

• Potato chips
• Corn snacks
• Popcorn
• Pretzels
• Nuts

Some of the popular brands under Bluebird Foods include:

• Bluebird Originals
• Doritos
• Grain Waves
• Burger Rings
• Cheezels

Manufacturing and Distribution

Bluebird Foods operates several manufacturing facilities across New Zealand. The company ensures that its products meet high standards of quality and safety. Bluebird Foods distributes its products through various retail channels, including supermarkets, convenience stores, and online platforms.

Sustainability Initiatives

Bluebird Foods is committed to sustainability and has implemented several initiatives to reduce its environmental impact. These include:

• Reducing packaging waste
• Using sustainable ingredients
• Implementing energy-efficient practices in manufacturing

Corporate Social Responsibility

Bluebird Foods actively participates in community support programs and charitable activities. The company collaborates with local organizations to promote health and wellness, support education, and provide disaster relief.

See Also

• PepsiCo
• Snack food
• Potato chip
• Corn snack